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bttr

A softer way to cleanse.

bttr makes one-step cleansing feel calmer, cleaner, and easier to keep up with.

What is bttr?

Built from the part of the day people keep putting off.

We started with the most annoying part of the routine, cleansing after sunscreen, waterproof makeup, and a long day outside. So we made a balm-to-milk cleanser and a few small helpers for the sink, each one focused on comfort, less mess, and a cleaner end to the day.

Made for a gentler sink-side routine.

We pay attention to texture, handling, and the small moments that usually get in the way. That means a soft-melt cleanser, terry that helps with wet sleeves, and a silicone pad that gives your routine a steadier place to land.

A bttr cleansing set with a balm-to-milk cleanser, terry bib, and silicone pad.

Our Values

01Comfort first

Every piece is made to feel easier on skin and easier in hand.

02Thorough by design

We focus on waterproof makeup and outdoor sunscreen, so cleansing can stay simple.

03Less sink-side mess

From wet sleeves to slippery counters, the small helpers are built for the real routine.

How to use bttr, step by step.

Apply your bttr tattoo in four simple steps.

01

Start with dry hands

Take a small amount of balm and warm it between your fingers.

02

Let it melt

Massage it over sunscreen and makeup until the texture turns soft and milky.

03

Rinse with water

Add water to create the milky rinse, then wash everything away.

04

Keep the routine tidy

Use the bib or pad to make the sink-side part feel a little less messy.

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